Tuesday, September 27, 2011

The Federal Reserve Plans To Identify 'Key Bloggers' and Monitor Billions of Conversations About the Fed on Facebook, Twitter, Forums and Blogs

The Federal Reserve Plans To Identify 'Key Bloggers' and Monitor Billions of Conversations About the Fed on Facebook, Twitter, Forums and Blogs:

"The intent is to establish a fair and equitable partnership with a market leader who will who gather data from various social media outlets and news sources and provide applicable reporting to FRBNY. This Request for Proposal ("RFP") was created in an effort to support FRBNY's Social Media Listening Platforms initiative."

A system like this is not cheap. Apparently the Federal Reserve Bank of New York believes that gathering all of this information is very important. In recent years, criticism of the Federal Reserve has become very intense, and most of this criticism has been coming from the Internet. It has gotten to the point where the Federal Reserve Bank of New York has decided that it had better listen to what is being said and find out who is saying it.

"Social media listening platforms are solutions that gather data from various social media outlets and news sources.

They monitor billions of conversations and generate text analytics based on predefined criteria. They can also determine the sentiment of a speaker or writer with respect to some topic or document.".....
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