International Business Times ^ | April 26, 2011 | IBTimes Staff Reporter
Posted on Sunday, May 01, 2011 2:30:47 AM by UniqueViews
The head of President Barack Obama's 2012 re-election campaign will measure and closely track all aspects of campaign activity and told supporters on Monday of the need to act like an 'insurgent campaign' to win next year.
"We have to act not like an incumbent. We have to act like an insurgent campaign that wakes up every single day trying to get every single vote that we can," campaign manager Jim Messina said in a video outlining the strategy for the November 2012 election. "So every single day we've got to go scratch and claw for those votes."
(Excerpt) Read more at ibtimes.com ...
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